Organisation website

SERDO: Organisation information experience

An information architecture and public-facing website direction for SERDO.

SERDO project preview
Project typeOrganisation website
Delivery focusOrganisation information experience
Studio roleUI, web and workflow direction

The business challenge

An organisation website must make programmes, purpose and contact paths understandable for varied audiences without creating an overwhelming interface.

Approach

The work focused on a clear information path: help the visitor understand the offer, show the next logical action and keep key interactions easy to complete on a small screen. Visual structure, content hierarchy and reusable components were considered together so future updates remain manageable.

Delivery scope

  • Audience-led content structure
  • Programme and information pages
  • Accessible navigation direction
  • Responsive UI patterns
  • Clear contact and involvement actions

Case-study note

This page records the interface and delivery direction. It intentionally does not claim unverified traffic, revenue or conversion figures.

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